Mental health as a competitive advantage

Mindance is a digital platform for mental health that lets insurers extend their existing portfolio with low-threshold digital offerings. Insured members gain access to scientifically grounded content, exercises and prevention offerings as well as personal support through coaching and an expert team. This way, insurers can accompany their customers across different phases of mental health – from prevention and stress management through to concrete support needs.

Mindance is designed as a complement to existing insurance benefits and does not replace medical or psychotherapeutic treatment. The platform creates digital access to mental health promotion and support that can reach insured members early on. This lets insurers extend their range of services with a digital building block and offer their customers additional everyday support.

Mindance combines different offerings on one digital platform: over 1,000 interactive video, audio and text sessions on more than 40 topics, preventive offerings, exercises and personal 1:1 coaching. In addition, an expert team is available around the clock. This lets insured members use digital offerings independently or draw on personal support, depending on their individual needs.

Mental health creates a relevant and continuous touchpoint between insurer and insured members. While classic insurance benefits often only become visible in the event of a specific claim, Mindance can accompany insured members in their everyday life with digital health offerings. This creates additional perceivable value beyond the actual insurance product, and the insurer can strengthen its role as a holistic health partner.

Yes. Prevention is a core component of Mindance. Among other things, the platform offers scientifically grounded content and certified online prevention courses for stress management. Digital prevention offerings can meaningfully extend the existing range of health insurers and enable insured members to adopt a sustainably health-promoting lifestyle.

Yes. In addition to digital self-help and prevention offerings, Mindance offers personal 1:1 coaching on private, professional and health-related topics. A team of over 50 permanently employed counsellors with subject-specific additional training is available for this. Leadership coaching and group formats are also possible. This way Mindance combines the advantages of a digital platform with personal human support.

Mental health is a particularly sensitive topic. Mindance was developed in Germany and is GDPR-compliant. At the same time, it is clearly defined that the platform does not replace medical, psychotherapeutic or psychiatric diagnosis or treatment. For insurers this means: Mindance can be integrated as a professional digital building block into existing health offerings without claiming to be a medical treatment.

Mindance combines prevention, digital health promotion and personal support in one platform. Insurers can thereby address a relevant future topic, extend their existing portfolio and offer insured members low-threshold access to mental health support. The decisive advantage: Mindance accompanies people not only when a specific insurance or benefit case arises, but already in everyday life – creating additional touchpoints between insurer and customer.